Licensed in North Carolina since 2000, Gretchen Coley spent 12 years working directly with builders and developers to create and effectively market master planned communities and the homes within them. She takes great pride in the life experiences and memories that are made in these homes and neighborhoods. Selling and successfully closing over 700 homes totaling over $200 million has helped her truly understand what is important to the clients she serves.
Gretchen is incredibly passionate about helping her clients. It is passion that allows her to match each homebuyer with their dream home in the perfect community where experiences and memories are created that last a lifetime. Through her Discover The Triangle video series, she introduces potential buyers to the communities they will love to call home.
Gretchen is known for her innovative use of technology and video in real estate and cutting edge marketing tactics that lead to concrete results for her clients. Specializing in this technology and other tools of the trade necessary for today’s sellers ensures her clients get the most from their largest investment.
Her can-do attitude and ability to connect with clients as well as collaborate with other real estate professionals around the globe is a huge asset to both buyers and sellers. As a luxury certified specialist, Gretchen also has an additional level of understanding of what it takes to market, sel, negotiate and purchase high-end properties.
In 2016 Gretchen partnered with The Allen Tate Company. This powerful partnership has enhanced her industry presence both locally and globally. Gretchen has had the opportunity to work at many levels amongst a boutique and global network of real estate professionals. Gretchen’s years of industry experience and knowledge base make her ideally suited to market and sell your home. When Gretchen is not working, she enjoys time with her husband and three children. Much of her time is spent serving her community through political health and wellness endeavors.
Licensed in North Carolina since 2000, Gretchen Coley spent 12 years working directly with builders and developers to create and effectively market master planned communities and the homes within them. She takes great pride in the life experiences and memories that are made in these homes and neighborhoods. Selling and successfully closing over 700 homes totaling over $200 million has helped her truly understand what is important to the clients she serves.
Gretchen is incredibly passionate about helping her clients. It is passion that allows her to match each homebuyer with their dream home in the perfect community where experiences and memories are created that last a lifetime. Through her Discover The Triangle video series, she introduces potential buyers to the communities they will love to call home.
Gretchen is known for her innovative use of technology and video in real estate and cutting edge marketing tactics that lead to concrete results for her clients. Specializing in this technology and other tools of the trade necessary for today’s sellers ensures her clients get the most from their largest investment.
Her can-do attitude and ability to connect with clients as well as collaborate with other real estate professionals around the globe is a huge asset to both buyers and sellers. As a luxury certified specialist, Gretchen also has an additional level of understanding of what it takes to market, sel, negotiate and purchase high-end properties.
In 2016 Gretchen partnered with The Allen Tate Company. This powerful partnership has enhanced her industry presence both locally and globally. Gretchen has had the opportunity to work at many levels amongst a boutique and global network of real estate professionals. Gretchen’s years of industry experience and knowledge base make her ideally suited to market and sell your home. When Gretchen is not working, she enjoys time with her husband and three children. Much of her time is spent serving her community through political health and wellness endeavors.
As first-time homebuyers, we are so thankful that Gretchen, Megan, and Kelsey took the time to really understand our needs, answer all of our questions (even the ones we didn't know we had!), and make the process stress free. Every interaction with the team was positive, and made us more excited to become homeowners! This team will really go above and beyond to make sure every detail is perfect, and we are so thankful for them!!!
"Karen White (on Gretchen's team) is an excellent person to work with. We’ve never dealt with anyone quite so client-focused before. She was with us from the very beginning of the home search, when we were nearly 3,000 miles away; and she was there all the way through our closing date -- and beyond. She found some great listings that we did not see through the web-based tools. We were driving from home to home, she literally spent nearly three whole days in a row with us, bringing snack foods to keep us all going during the marathon search. During that time, she offered all kinds of valuable information for when we moved here. As we narrowed down our search, she offered a lot of thoughtful, objective advice without trying to sway us in one direction or another. She was in our corner while we negotiated price. When the seller (a developer) did not immediately follow up on their promises, she was right there moving them forward. Everything she did felt like it was in our best interest. She’s the perfect embodiment of what a realtor should be, and we’d highly recommend her to anyone."Philip Bogdan review posted on Zillow2179 Mckenzie Ridge Ln, Apex, NC 27502
Gretchen Coley's team was exceptional to work with while we built our home. Gretchen herself came to all of the construction appointments, and if I needed something, and she couldn't help herself, she made it a priority for one of her team members to hop right on it. They were willing to go out of their way to make certain tasks convenient during closing and moving. We love Gretchen, Kelsey, and Karen; and hope to work with them all in the future!
We relocated from Washington, DC down to Raleigh in early 2019. We interviewed a ton of different realtors to try and find someone that would be responsive, truly listen and respect our wishes. We stumbled on Gretchen Coley's team and after reading reviews asked to work directly with Karen White. Karen is a rockstar! She is easy to work with, thoughtful and always on the ball. She listened to what we wanted (a truly walkable neighborhood - a hard thing to find in the area!) and hunted down a great house pre-market using her network. Along the way she helped us problem-solve some tricky situations, provided high-quality recommendations for other service providers in the area and went above and beyond for us time and time again. As first time homebuyers there were ton of things we didn't know and Karen patiently explained everything and answered all our questions. We'll be loyal to Karen for life and would highly recommend her without reservation to anyone!
I contacted Gretchen Coley-Allen Tate to help me locate the perfect home in Raleigh. As a resident of Miami, FL, I had no idea where to even begin my search. Gretchen helped me find the perfect home in Raleigh. She took her time to show me several homes which met the criteria I was searching for. She understood I was looking for the best possible quality of life for me and my family. Not only did she help me find an amazing home, but she also informed me of what a great investment it was for me. This was my first home purchase and I was dreading the process, especially from a long distance. I trusted Gretchen every step of the way, and she did not disappoint. Buying a home while being in another city could not have been possible without Gretchen's attentiveness and the dedication she has with her clients. This transaction was a breeze! I am now a home owner and I want to thank Gretchen and her team for all of their support. Their service was exceptional!
Best real estate experience ever, with professional service beyond expectations.
Constance Petot
As a single, working mom, I was very nervous about the decision to buy a home. It's a daunting and overwhelming process and society tends to tell us that we aren't right for a home purchase. Working with Gretchen and Karen at Allen Tate changed all that in my mind. They both made the process easy by communicating with me every step of the way, letting me know every step that was coming, along with the good and the bad that could happen at each step, but they shielded me from the information that would not help me in my purchase, and without their suggestion. Furthermore, it was at their insistence that I check out new builds in the area I was interested in, which led me to a brand new house that I got to pick a ton of details out in, and make it more my own than I could have imagined. I am now living very happily in my brand new 3 bedroom house, and couldn't be more thrilled. Thank you to Karen and Gretchen for all their hard work, and for calming the nerves of this single mom.
Thanks ladies for all your hard work!! Gretchen and Karen, you have made this process effortless!
The Anastsio Family
Working with Gretchen has exceeded our expectations on every level. She is truly a gem in a sea of real estate agents who are more interested in closing a deal than your needs as a buyer or seller. Gretchen took her time with us, was always respectful, prompt and most of all an extremely knowledgeable agent in every aspect of the market. She put us at ease from the first meeting all the way to closing and kept us laughing along the way! We wholeheartedly recommend working with Gretchen for all of your real estate needs without hesitation. Thank you for all of your time Gretchen!
My wife and I have known Gretchen for most of our adult lives and have been witness to her personal and career successes throughout the years. Gretchen brings an unrelenting drive and passion to anything she pursues. Her genuine compassion for people and pursuit of positive outcomes for her associates are two key components of what fuels her desire to work hard for her clients. Gretchen's overall experiences in real estate, as well as her knowledge of processes exercised throughout a real estate transaction, have truly been a benefit to us. I highly recommend Gretchen Coley if you are seeking a qualified agent who is willing to work hard for you to obtain your dream home.
Gretchen Coley is an extraordinary Realtor. She ia a leader who is trustworthy, optimist, and dedicated to making sure a clients needs and desires are met. She displays expert techniques, leadership abilities including problem-solving and negotiation skills. Gretchen genuinely cares about the well-being of her clients. She incorporates respect, responsibility, and caring to build a partnership with all of her clients. Gretchen has a proactive approach with equal treatment by insisting on an open, honest environment focused on clear communication and prompt responses. She responds to clients needs and concerns promptly regardless of their position. Gretchen is always under promise to do what is fair, she over delivers with what is expected of her as a Realtor and takes the extra steps to be better. I know from experience Gretchen serves with Integrity.
Gretchen Coley is an extraordinary Realtor. She ia a leader who is trustworthy, optimist, and dedicated to making sure a clients needs and desires are met. She displays expert techniques, leadership abilities including problem-solving and negotiation skills. Gretchen genuinely cares about the well-being of her clients. She incorporates respect, responsibility, and caring to build a partnership with all of her clients. Gretchen has a proactive approach with equal treatment by insisting on an open, honest environment focused on clear communication and prompt responses. She responds to clients needs and concerns promptly regardless of their position. Gretchen is always under promise to do what is fair, she over delivers with what is expected of her as a Realtor and takes the extra steps to be better. I know from experience Gretchen serves with Integrity.
Gretchen is a total rockstar!! She is a true professional.
C. Christos
Gretchen has a market knowledge of the local communities in the Triangle that is vast and diverse. She listened to our needs about our relocation for NY. She match us with towns that had the vibe we were looking for and then down to neighborhoods. When we came in town to look at homes we only needed to see six before we purchased our dream home in Raleigh. Gretchen's knowledge saved us time and money. We love our home, neighborhood, and town. Thank you, Gretchen!
I had been interviewing agents to sell my home for 3 weeks when I found Gretchen from a video tour of a home she was selling in Raleigh. I was so impressed with style and expertise and how she brought the home to life that I called her immediately to see it. I ended up buying that home and hiring Gretchen to sell our current home which she did in 2 days. Her Marketing Plan was far superior to any other agents and I found her use of technology and video far and above that of the other agents I interviewed. If you are looking to sell your home, save yourself some time and call Gretchen first!
My family worked with Gretchen to sell our home when my husband got relocated. I was caring considerate and a total professional. She handled us like we were her only client. Our home sold in less than 24 hours. I highly recommend Gretchen and her team if you are looking to sell your home.
Kim Kline
Gretchen is a true Holly Springs expert. You could say her family helped to take Holly Springs from 700 people in 1989 to where it is today by developing Holly Springs largest neighborhood Sunset Ridge, Sunset Oaks, and the rest of the Sunset family. So when it came time to sell my home in Holly Springs she was the ONLY choice for me.
Sam Estes
If there was a sixth star to give, Gretchen Coley would get seven. Expect excellence and get more than expected.
Sam Estes
If there was a sixth star to give, Gretchen Coley would get seven. Expect excellence and get more than expected.
Tammy R.
If you’re thinking about buying or selling a home in the Triangle region, I highly recommend using Gretchen Coley as your agent. Gretchen’s knowledge of the Triangle real estate market is almost unparalleled. She has a tremendous "grasp" of the market and possesses that intuitive feeling as to what a house is really worth and how well it will sell. She is always up to date on the current market condition which helps whether buying or selling a home. Gretchen has that perfect balance of knowledge, drive and enthusiasm that will get the job done for you.
As first-time homebuyers, we are so thankful that Gretchen, Megan, and Kelsey took the time to really understand our needs, answer all of our questions (even the ones we didn't know we had!), and make the process stress free. Every interaction with the team was positive, and made us more excited to become homeowners! This team will really go above and beyond to make sure every detail is perfect, and we are so thankful for them!!!
Philip Bogdan
"Karen White (on Gretchen's team) is an excellent person to work with. We’ve never dealt with anyone quite so client-focused before. She was with us from the very beginning of the home search, when we were nearly 3,000 miles away; and she was there all the way through our closing date -- and beyond. She found some great listings that we did not see through the web-based tools. We were driving from home to home, she literally spent nearly three whole days in a row with us, bringing snack foods to keep us all going during the marathon search. During that time, she offered all kinds of valuable information for when we moved here. As we narrowed down our search, she offered a lot of thoughtful, objective advice without trying to sway us in one direction or another. She was in our corner while we negotiated price. When the seller (a developer) did not immediately follow up on their promises, she was right there moving them forward. Everything she did felt like it was in our best interest. She’s the perfect embodiment of what a realtor should be, and we’d highly recommend her to anyone."Philip Bogdan review posted on Zillow2179 Mckenzie Ridge Ln, Apex, NC 27502
Jenna and Justin Todd
Gretchen Coley's team was exceptional to work with while we built our home. Gretchen herself came to all of the construction appointments, and if I needed something, and she couldn't help herself, she made it a priority for one of her team members to hop right on it. They were willing to go out of their way to make certain tasks convenient during closing and moving. We love Gretchen, Kelsey, and Karen; and hope to work with them all in the future!
Daniel Davis
We relocated from Washington, DC down to Raleigh in early 2019. We interviewed a ton of different realtors to try and find someone that would be responsive, truly listen and respect our wishes. We stumbled on Gretchen Coley's team and after reading reviews asked to work directly with Karen White. Karen is a rockstar! She is easy to work with, thoughtful and always on the ball. She listened to what we wanted (a truly walkable neighborhood - a hard thing to find in the area!) and hunted down a great house pre-market using her network. Along the way she helped us problem-solve some tricky situations, provided high-quality recommendations for other service providers in the area and went above and beyond for us time and time again. As first time homebuyers there were ton of things we didn't know and Karen patiently explained everything and answered all our questions. We'll be loyal to Karen for life and would highly recommend her without reservation to anyone!
Alma Rosario
I contacted Gretchen Coley-Allen Tate to help me locate the perfect home in Raleigh. As a resident of Miami, FL, I had no idea where to even begin my search. Gretchen helped me find the perfect home in Raleigh. She took her time to show me several homes which met the criteria I was searching for. She understood I was looking for the best possible quality of life for me and my family. Not only did she help me find an amazing home, but she also informed me of what a great investment it was for me. This was my first home purchase and I was dreading the process, especially from a long distance. I trusted Gretchen every step of the way, and she did not disappoint. Buying a home while being in another city could not have been possible without Gretchen's attentiveness and the dedication she has with her clients. This transaction was a breeze! I am now a home owner and I want to thank Gretchen and her team for all of their support. Their service was exceptional!
Rafael Saer
Best real estate experience ever, with professional service beyond expectations.
Constance Petot
As a single, working mom, I was very nervous about the decision to buy a home. It's a daunting and overwhelming process and society tends to tell us that we aren't right for a home purchase. Working with Gretchen and Karen at Allen Tate changed all that in my mind. They both made the process easy by communicating with me every step of the way, letting me know every step that was coming, along with the good and the bad that could happen at each step, but they shielded me from the information that would not help me in my purchase, and without their suggestion. Furthermore, it was at their insistence that I check out new builds in the area I was interested in, which led me to a brand new house that I got to pick a ton of details out in, and make it more my own than I could have imagined. I am now living very happily in my brand new 3 bedroom house, and couldn't be more thrilled. Thank you to Karen and Gretchen for all their hard work, and for calming the nerves of this single mom.
C. Petot
Thanks ladies for all your hard work!! Gretchen and Karen, you have made this process effortless!
The Anastsio Family
Working with Gretchen has exceeded our expectations on every level. She is truly a gem in a sea of real estate agents who are more interested in closing a deal than your needs as a buyer or seller. Gretchen took her time with us, was always respectful, prompt and most of all an extremely knowledgeable agent in every aspect of the market. She put us at ease from the first meeting all the way to closing and kept us laughing along the way! We wholeheartedly recommend working with Gretchen for all of your real estate needs without hesitation. Thank you for all of your time Gretchen!
Mike and Kristin Caputo
My wife and I have known Gretchen for most of our adult lives and have been witness to her personal and career successes throughout the years. Gretchen brings an unrelenting drive and passion to anything she pursues. Her genuine compassion for people and pursuit of positive outcomes for her associates are two key components of what fuels her desire to work hard for her clients. Gretchen's overall experiences in real estate, as well as her knowledge of processes exercised throughout a real estate transaction, have truly been a benefit to us. I highly recommend Gretchen Coley if you are seeking a qualified agent who is willing to work hard for you to obtain your dream home.
Patrisha Crump
Gretchen Coley is an extraordinary Realtor. She ia a leader who is trustworthy, optimist, and dedicated to making sure a clients needs and desires are met. She displays expert techniques, leadership abilities including problem-solving and negotiation skills. Gretchen genuinely cares about the well-being of her clients. She incorporates respect, responsibility, and caring to build a partnership with all of her clients. Gretchen has a proactive approach with equal treatment by insisting on an open, honest environment focused on clear communication and prompt responses. She responds to clients needs and concerns promptly regardless of their position. Gretchen is always under promise to do what is fair, she over delivers with what is expected of her as a Realtor and takes the extra steps to be better. I know from experience Gretchen serves with Integrity.
Patrisha Crump
Gretchen Coley is an extraordinary Realtor. She ia a leader who is trustworthy, optimist, and dedicated to making sure a clients needs and desires are met. She displays expert techniques, leadership abilities including problem-solving and negotiation skills. Gretchen genuinely cares about the well-being of her clients. She incorporates respect, responsibility, and caring to build a partnership with all of her clients. Gretchen has a proactive approach with equal treatment by insisting on an open, honest environment focused on clear communication and prompt responses. She responds to clients needs and concerns promptly regardless of their position. Gretchen is always under promise to do what is fair, she over delivers with what is expected of her as a Realtor and takes the extra steps to be better. I know from experience Gretchen serves with Integrity.
Benji Nicks
Gretchen is a total rockstar!! She is a true professional.
C. Christos
Gretchen has a market knowledge of the local communities in the Triangle that is vast and diverse. She listened to our needs about our relocation for NY. She match us with towns that had the vibe we were looking for and then down to neighborhoods. When we came in town to look at homes we only needed to see six before we purchased our dream home in Raleigh. Gretchen's knowledge saved us time and money. We love our home, neighborhood, and town. Thank you, Gretchen!
C. Christos
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Sally Magglio
I had been interviewing agents to sell my home for 3 weeks when I found Gretchen from a video tour of a home she was selling in Raleigh. I was so impressed with style and expertise and how she brought the home to life that I called her immediately to see it. I ended up buying that home and hiring Gretchen to sell our current home which she did in 2 days. Her Marketing Plan was far superior to any other agents and I found her use of technology and video far and above that of the other agents I interviewed. If you are looking to sell your home, save yourself some time and call Gretchen first!
Krisite Sims
My family worked with Gretchen to sell our home when my husband got relocated. I was caring considerate and a total professional. She handled us like we were her only client. Our home sold in less than 24 hours. I highly recommend Gretchen and her team if you are looking to sell your home.
Kim Kline
Gretchen is a true Holly Springs expert. You could say her family helped to take Holly Springs from 700 people in 1989 to where it is today by developing Holly Springs largest neighborhood Sunset Ridge, Sunset Oaks, and the rest of the Sunset family. So when it came time to sell my home in Holly Springs she was the ONLY choice for me.
Sam Estes
If there was a sixth star to give, Gretchen Coley would get seven. Expect excellence and get more than expected.
Sam Estes
If there was a sixth star to give, Gretchen Coley would get seven. Expect excellence and get more than expected.
Tammy R.
If you’re thinking about buying or selling a home in the Triangle region, I highly recommend using Gretchen Coley as your agent. Gretchen’s knowledge of the Triangle real estate market is almost unparalleled. She has a tremendous "grasp" of the market and possesses that intuitive feeling as to what a house is really worth and how well it will sell. She is always up to date on the current market condition which helps whether buying or selling a home. Gretchen has that perfect balance of knowledge, drive and enthusiasm that will get the job done for you.
Sometimes you don't need to knock down walls or spend thousands of dollars to bring a home up-to-date. Oftentimes, it's bad paint choices, dated furniture and lack of ample light all coming together to create a space in desperate need of...
As first-time homebuyers, we are so thankful that Gretchen, Megan, and Kelsey took the time to really understand our needs, answer all of our questions (even the ones we didn't know we had!), and make the process stress free. Every interaction with the team was positive, and made us more excited to become homeowners! This team will really go above and beyond to make sure every detail is perfect, and we are so thankful for them!!!